Statistics for management and economics by gerald keller free download

Incorporating various functional areas of business, data-driven examples, exercises, and cases give students plenty of hands-on practice applying statistical applications used by marketing managers, financial analysts, accountants, economists, and others. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Discover how statistical methods and tools are vital for today's managers as you learn how to apply these tools to real business problems. Extensive data-driven examples, exercises, and cases address the functional areas of business and demonstrate how marketing managers, financial analysts, accountants, and economists rely on statistical applications.

Engaging cases focus on climate change and the relationship between payroll and wins in professional sports, while dozens of exercises feature the returns on 40 stocks, which are used to develop the market model and portfolio diversification.

Teaches students how to apply statistics to real business problems through the authors' unique three-step approach to problem solving. Students learn to identify, compute and interpret the results in the context of the problem. The three-step problem-solving methodology is presented throughout the text: Identify, Compute and Interpret. The emphasis of the text is on identification and interpretation with statistics that can be applied to the workplace.

Business Statistics for Management and Economics is an application-oriented text providing students with a solid grounding in statistical theory and allowing them to make the most of data analysis techniques.

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